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Be content with your event content

by Admin | Nov 01, 2018 | Events, Technology | 0 Comments

Be content, with your event content   Last week, we attended EventLab 2018 at the Barbican Conservatory in London, and a few sessions on content really got us thinking. Content is fundamental to delivering a fantastic live event, but we all know it takes time, thought and plenty of creativity to compile a truly compelling show. We’ve put together a few points to consider when developing...

What Makes a Good Christmas in July Press Show?

by Admin | Jul 20, 2018 | Events | 0 Comments

  For those in the know, Christmas starts in July. This may sound crazy but it’s the best way for brands to showcase their Christmas products to journalists and industry influencers in time to be included in long lead titles for Christmas and generate PR about their Christmas lines. Throughout the first two weeks of July, journalists are busy traveling from venue to venue to taste and sa...