Leveraging film to enhance stakeholder events
Our Film & Content Creator, Ben Heaysman has identified a growing trend towards the use of film throughout events of late.
He recently delved into the trend with Communicate Magazine, by sharing the value this approach can bring to stakeholder experiences in the automotive sector.
In this piece he covers:
- How a combined approach to events and film can enhance stakeholder communication plans, and engage audiences such as employees, investors and the wider community.
- Key content strategies to consider for stakeholder events: think bespoke animations, AR, VR and more, and how they can be implemented across different settings.
- Some of the ways content can be repurposed across other internal platforms both before and after an event.
- The importance of developing a robust content strategy from the outset.
You can read the full article via Communicate Magazine here.