Five event and marketing trends for 2027

In a climate that's more haphazard than ever, one where pulling out all the stops to capture peoples' attention must be the norm, it’s the marketers that get ahead of the curve now who will see the greatest success once 2027 rolls around. 

Team Sledge is here to help you on your way, with our curation of the five major trends we see emerging or gaining more momentum next year.

Based on our own project deliveries and experiences, conversations with brand-side marketers, our individual knowledge and expertise, and a deep dive into the research, the trends cover topics including:

• Why venue budgets are going boujee
• How event agendas are set to (and need to) evolve
• Changing perceptions around what makes good content

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